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MKT 442 - International Marketing |
Focus is on the special framework in which international marketing is conducted. Influence of international institutions, culture, stage of economic development, geography and demography are covered. Emphasis on multinational marketing problems and opportunities in an ever-changing world.
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Marketing Department Restrictions: Must be enrolled in one of the following Majors: Business Administration Business Administration May not be assigned one of the following Student Attributes: Online Accelerated Programs Prerequisites: Undergraduate level MKT 340 Minimum Grade of D- and Undergraduate level INB 300 Minimum Grade of D- |
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